Apocalyse Now with gerbils...

High energy is only half of it. We also learned we need to be high concept. The commonality here, apparently, is to be high. This stress on high concept eventually led us to write The Official Movie Plot Generator - the perfect tool to provide a writer with ideas for cliché loving execs and producers! In our experience, the more cliche and hack: “A cop who doesn’t play by the rules” “A hooker with a heart of gold” “In the feel good comedy of the year” the more it seems to make studios salivate. We think it’s Pavlovian.

For those of you looking for other ways to be high concept, there are many ways to do it. You can reverse it. “It’s a reverse Shawshank Redemption. They have to break into the prison.” Or the well-known “blank meets blank.” “Die Hard meets Planes, Trains and Automobiles. Or “blank with kids” “It’s Goodfellas with kids.” “It’s blank with animals” “The Great Escape with Pets,” “Castaway with Dogs” or